In a recent interview with Billboard, Bang Si Hyuk, the chairman of HYBE Labels, talked about various topics surrounding the K-pop industry and the powerhouse group BTS.
One significant point he raised was the impact of BTS’s current inactivity on the slowing growth of K-pop in the Southeast Asian market.
He noted that BTS holds more global recognition than K-pop itself, based on surveys, highlighting their unparalleled reach.
Bang Si Hyuk acknowledged the impossibility of replicating a group like BTS, given their unique journey and success.
However, he expressed confidence in the potential for another HYBE artist to achieve similar heights, referencing Jimin’s track “Like Crazy” potentially paving the way for more chart-topping success.
HYBE’s Secret: For being so widely popular and ‘different’ from the others
What sets HYBE apart, according to Bang Si Hyuk, is their extensive experience managing BTS and operating various labels.
This has granted them invaluable networks, infrastructures, and insights, giving HYBE the capability to nurture and promote talented artists effectively.
Bang Si Hyuk emphasized their commitment to leveraging these resources to propel future talents to global stardom.
In essence, Bang Si Hyuk’s insights shed light on the complex dynamics of the K-pop industry, where BTS stands as a beacon of success.
While replicating their unprecedented achievement may be out of reach, HYBE’s strategic approach and wealth of experience position them to continue making waves in the music industry with promising talents on the horizon.