The WWE’s efforts to expand its global reach have yielded remarkable results in recent years, with international fans turning out in droves to witness premium live events. The 2024 Backlash pay-per-view event in Lyon, France, was a testament to the growing enthusiasm of non-US fans, who brought an electric atmosphere to the Palais des Sports de Gerland. The electric crowd of 11,682 fans in attendance not only lived up to the high expectations set by the 2023 Backlash event in Puerto Rico but surpassed them, leaving even the WWE World Heavyweight Champion in awe.
Damian Priest, a Puerto Rico native, recently shared his thoughts on the Lyon crowd during an episode of the Squared Circle Pit podcast. While acknowledging the incredible energy of the French fans, Priest attributed their ability to generate such intensity to the stage set by the 2023 Backlash event. This sentiment highlights the significance of building a strong foundation for future events, as the WWE continues to venture into new territories.
The French crowd’s enthusiasm had a profound impact on even the most seasoned WWE superstars. Randy Orton, a 14-time world champion, was visibly taken aback by the fervent reception he received during his entrance. As he made his way to the ring, the crowd erupted into a loud rendition of his iconic theme song, “Voices.” The Viper, known for his stoic demeanor, couldn’t help but crack a smile as he soaked in the adoration of the French fans.
Orton’s reaction was a far cry from his infamous “Legend Killer” persona, which often has him at odds with the crowd. Instead, he seemed genuinely moved by the outpouring of support. As the WWE heads to Saudi Arabia for its next overseas event, the question on everyone’s mind is: can the fans in Jeddah match the energy and enthusiasm of the Lyon crowd?
The WWE’s continued expansion into international markets has unearthed a treasure trove of fresh excitement and passion. As the organization looks to further establish itself as a global entertainment powerhouse, events like Backlash 2024 in Lyon, France, serve as a testament to the power of sports entertainment. With its finger on the pulse of the global audience, the WWE is poised to continue its upward trajectory, fueled by the boundless enthusiasm of its international fanbase.