The upcoming Super Bowl, set to be broadcast on CBS, promises a spectacular showcase of promotional efforts for the network’s Paramount+ streaming service. CBS is pulling out all the stops with extravagant advertisements during the game, and the latest addition to their promotional arsenal is the “Paramount Mountain” TV spot.
Featuring an ensemble of familiar faces from Paramount and its affiliated content, the ad includes notable personalities such as Sir Patrick Stewart, Arnold from Hey Arnold, Master Chief, Knuckles, Drew Barrymore, and Jeff Probst. This star-studded cast is pulling out all the stops to entice viewers into subscribing to Paramount+.
The essence of the advertisement is best experienced without revealing too many details, but it’s worth noting that the iconic band Creed and their hit song “Higher” make a delightful appearance. The Super Bowl LVIII is scheduled to air on Sunday, February 11, not only on CBS but also on Paramount+ and Nickelodeon. The Nickelodeon broadcast is set to feature SpongeBob’s renowned football theme, “Sweet Victory.”
Preceding the Super Bowl, the highly anticipated Halo TV series will make its return for its second season on February 8. Those eager for a glimpse of what’s to come can explore the latest trailer for Halo Season 2.
The Super Bowl matchup features the San Francisco 49ers squaring off against the Kansas City Chiefs. Beyond the on-field action, an intriguing subplot revolves around whether Taylor Swift, who has a performance scheduled in Japan the night before, will attend to cheer on her boyfriend, Travis Kelce.
For many viewers, Super Bowl commercials are a major attraction, and the trend of releasing these ads in advance continues in 2024. Interested audiences can catch a glimpse of all the released commercials leading up to the big game.
